The Fruit and Veg Van initiative, fondly named Herbie, was set up by MERCi to provide affordable, fresh fruit and vegetables to residents living in areas of East Manchester (Miles Platting, Ancoats, Collyhurst, Ardwick, Clayton and Gorton) with poor accessibility to fresh foods. Herbie operates like a mobile greengrocers, customers can walk on board and choose from a good range of affordable fresh produce. We also supply boxes of fruit to schools and work closely with local schools, sheltered housing, churches, health clinics and resident groups to ensure that we reach as many people in our local community as possible.
As with all of MERCi's supported projects, it is envisaged that our not-for-profit Fruit & Veg Van will act as an inspirational model for other communities in similar areas, with similar problems, to follow.
Mission Statement
Herbie strives to be a friendly, reliable, community-led service, providing a good selection of affordable, fresh produce to communities adversely affected by the closure of small local shops. Herbie is committed to promote healthy eating whilst remaining environmentally responsible by maintaining a zero waste policy.
Future Developments
We are currently seeking a second driver so the van can extend its operating hours. We will be on the road 6 days a week this summer (June/July 2005). Future plans include selling organic, fairtrade &/or locally produced produce.
Funders
Neighbourhood Renewal Fund & North Manchester Primary Care Trust
